Digipak Research - Kanye West:

Target audience research:

Target Audience Research:

This is the survey I used to find out from my target audience information:
https://www.surveymonkey.co.uk/r/6GKG7TL


From my results I have concluded that my target audience enjoy R&B genre music, prefer narratives with the story lines and listen to R&B music often. Using my data that I have collected, I can now use this to include and take into consideration for my music video and final products.  Using the information I have gathered, this will enforce my music video and final products to fit my target audience's expectations.


The results:

Digipak Research: XXXTentacion:

Digipak Research: Rihanna